Visibility + Authority
With us, your website will not only become VISIBLE online, but your company will also become a BRAND people know, like and trust!
Visibility
On the internet, there are only two sources of generating visitors [traffic] to your website; search engines and social media. To DIFFERENTIATE online, your website needs to be VISIBLE on both sources in order to ATTRACT visitors from them.
Our in-depth knowledge of Search Engine Optimization (SEO) will help you ‘optimize’ your website to be visible on major search engines like; Google, Yahoo, Bing, Ask, etc
And through our Social Media Marketing campaigns, we will make your brand VISIBLE to your target audience on; Facebook, Twitter, Google+, LinkedIn, Youtube, Targeted Forums.
But on the internet, visibility is not effective without authority. Your visibility can easily be ignored; so just being visible is not enough, you need authority.
Authority
What good is being visible everywhere if no one cares about what you are selling because they don’t like and trust you enough?
Visibility is all about creating brand awareness online; in other words, making your target audience KNOW about your company and the products/services you’re selling.
Authority is about creating brand loyalty online; in other words, making your target audience LIKE and TRUST your company and the products/services you’re selling.
Authority is how we strategically build your brand’s reputation over time by positioning your company as the leading expert [thought leader] in your industry or niche.
By doing this, your brand will not only be known [visibility], but will also stand for something people like and trust [authority].
Why TRAFFIC Matters
VISIBILITY:
an increased awareness of the brand within her chosen niche or industry online.
LEAD GENERATION:
increasing the number of visitors to the company’s website will increase the number of potential leads generated.
SEARCH ENGINE OPTIMIZATION:
making the company’s website more visible to potential clients via search engines such as Google, Yahoo and Bing.
SOCIAL MEDIA ENGAGEMENT:
engaging with potential clients through informative contents that will capture their interest and lure them back to the company website.
Scope of Work
